Patty Ross Home Décor is a small shop of household items, carefully selected for the people who know how to appraise good design and innovation in such items. As a personal enterprise, the brand was derived absolutely by the personality of the owner, starting from her own handwritting, and incorporating elements from her scottish heritage, specially the Ross tartan. 

The colors and pattern of the logo are directly drawn from that image, that is very strong in the personality of Patty Ross. Also, the custom made lettering would make a logo that would feel a lot more personal. 
With a custom die-cut, the business card would outstand from other business cards. The motif was the same of the graphic of the logo.
 
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