Ticodescuentos.com
Graphic Corporate Identity
Ticodescuentos.com is a coupon discount web page based on Costa Rica. The key concept was a website that offered discounts through coupons which could be downloaded, printed or via SMS. The visual aspect was to keep the "analog" counterpart alive, through an identity that reminded the coupons we need to cut on paper.
The idea was that this sales brochure could serve as a brochure and as a business card, that you could tear apart in the botton, thus, reminding of the "cutting" process.
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